Commercial photography is about supporting businesses with the full range of photography services and images they need to market and sell their products and services.
As a specialist commercial photographer I have the experience to photograph every aspect of your business ensuring that the visual styles match across all your marketing and sales material. I have 30 years experience in a wide range of fields including, press, public relations, property, engineering, science, medicine, education and advertising that gives me the skills to ensure that every client gets not just the photographs they need, but photographs that will work across their full range of marketing products.
Over the last few years the education landscape has changed almost beyond recognition. The expansion of the Academy system and the creation of Free Schools means that the pressures to succeed and attract new pupils have never been greater. Pupil choice means that every school should at the very least have a marketing policy, if not dedicated marketing staff. Both state sector and independent schools have to attract students like never before.
I have worked in Academies, Free Schools and independent schools to illustrate prospectuses, course guides, adverts, press releases, magazine articles, newsletters, and web sites. I can work closely with your marketing and management teams to make sure that your pictures fit your needs and your design brief, as well as your ethos and values.
Commercial portrait photography works at many levels. From professional headshot photography to stylish portraits we plan every shoot in detail and make sure the subject is comfortable, relaxed and happy with the final pictures. Headshots are used by actors, musicians and dancers to get work, the rest of us use them on social media and web sites to make contact at a personal level with our clients.
Product photography falls in to two areas: white background and stylized.
Every e-commerce web site and every product catalog requires standard white background pictures. We aim to produce these as cost effectively as possible, not just in terms of the cost per image, but we also consider the disruption to your business in preparing the products for photography and shipping to the studio. We therefore offer an on-site service where we come to you. Working in your warehouse allows products to be quickly removed from stock, photographed and returned to the shelves, eliminating shipping costs and allowing you to see how each product looks when it's photographed.
Stylized photographs show the products in the situation where they will be used. These are not ideal for every product in your inventory, but are used to create brand identity and allow buyers to see how the products look in place and how they are used. They are for creating desire and lifestyle aspirations. Stylized photographs are used as headline and banner images in your catalogs and on your website. To produce effective images we work with your marketing and design staff to ensure brand identity is developed and maintained.
Although Events and PR seem like two widely different areas of photography, they are essentially the same in that every event will need some set piece PR shots, and a press shoot is often an event in its own right. For over 25 years we have produced PR photographs that have been used in hundreds of local, national and international publications.
Regardless of whether you are looking for a single PR image or a want an entire event photographed, we approach the assignment with the same level of expertise and make sure pictures are perfect for both the media and your internal use.
From the Blog
As the UK votes to leave the EU, I thought I would share a few images celebrating successful business in the North West, West Midlands and Wales. These companies are the backbone of the Northern Powerhouse and their local economies, and employ tens of thousands of people across the globe. … Read More
Back in 1984 I was young man with a burning ambition and I began my first attempts at taking pictures that would be seen by other people. I started walking the streets of northern cities looking for the great shots that would make me a famous documentary photographer. I learned … Read More
The Battle of Nantwich was fought was fought just outside the town on the 25 January 1644. Some may say this was the start of my military photography career, but trust me, I'm not that old and I wasn't there. This was the 2016 Sealed Knot re-enactment on Mill Island … Read More